Asian woman tastes Pinot Noir from Willamette Valley while wearing a mustard yellow, cashmere scarf and white, cotton, long sleeve shirt with the sleeves rolled to her elbows.

3 Fantastic Tips: What to Wear to a Winery

Stories

4 minutes reading

Are you looking for picturesque vineyards, world-class Pinot Noir, and charming winery experiences? A trip to Oregon’s premier wine producing region of Willamette Valley will check each item on that list. Knowing what to wear to a winery in this beautiful and distinctive region can enhance your visit! The key is to blend comfort with style while keeping the local weather and winery atmosphere in mind. Here is your ultimate guide to perfect attire for a winery visit in Willamette Valley.

Understanding the Willamette Valley Wine Country Vibe

The Willamette Valley’s wine country is characterized by its rolling hills, lush vineyards, and a welcoming, laid-back atmosphere. Wineries here often emphasize a casual yet sophisticated dress code. While you will find some places with a more upscale ambiance, the majority of Oregon wineries in this region embrace a relaxed and approachable vibe.

A few suggestions and considerations are offered below, but remember…this is Oregon wine country. Our priority is ensuring you enjoy your tasting experience rather than stressing about your clothing choices. When in doubt, come as you are. Everyone is welcome. 

Happy couple in the vineyards wearing casual cotton button-down shirts while drinking Brooks Wine.

1 – Seasonal Considerations

Spring and Summer

During the warmer months, temperatures in Willamette Valley can range from the mid-50s to high-90s. (It is now common to also experience a handful of days in the 100’s each summer!) Opt for breathable fabrics like linen or cotton. A stylish sundress or a lightweight top paired with tailored shorts or a skirt can keep you comfortable and chic. Don’t forget sunglasses and a hat to protect yourself from the sun as you tour historic vineyards and incredible winery gardens like those Brooks Wine

Fall

Fall brings cooler temperatures and beautiful foliage. Layering is key. A cozy sweater or a light jacket over a long-sleeve shirt, paired with jeans or a casual dress, will keep you warm and stylish. Maybe opt for earthy tones to complement the autumn scenery for stunning photos to document your trip! 

Winter

Winter in Willamette Valley can be chilly and rainy. A waterproof jacket or a stylish trench coat, combined with warm layers like a sweater or a turtleneck, is essential. Sturdy, waterproof boots are also a good choice to navigate potential muddy paths.

A cold winter day shows a couple toasting glasses of wine at a winery's outdoor seating section in front of a fire pit. The man is wearing a navy blue pullover sweater, jeans, and a baseball cap. The woman is wearing a white cashmere sweater, dark scarf, and hoop earrings. Both have a blanket across their laps for extra warmth.

2 – Winery-Specific Attire

Casual Elegance

Most wineries in Willamette Valley lean towards a casual yet elegant atmosphere. For a general visit, aim for a polished look without being overly formal. Men might choose a pair of well-fitted jeans or chinos with a nice button-down or polo shirt. Women tend to select a chic blouse or a dress paired with ankle boots or flats.

Again, remember that in Oregon wine country there is no need to over-complicate your clothing choices. We want to showcase the beautiful wines and meals we have lovingly nurtured from soil to glass and plate. Your choice of apparel will not deter us from helping you fall in love with our wineries and vineyards.

  • Tasting Room Visits: When visiting tasting rooms, comfort and style are both important. Wear something that allows you to move easily and sit comfortably during tastings. A casual outfit, such as jeans and a crisp button-down shirt or casual dress, work well. It shows you are ready to participate in an elevated experience, while also giving credit to the wine as the star of the day’s activities. 
  • Vineyard Tours: If you are going on a vineyard tour, practical footwear is a must! Not only is the vineyard dusty and/or muddy, it is uneven and can invite a rolled ankle if proper footwear is not worn. Opt for comfortable walking shoes or boots instead. Also, dress in layers so you can adjust based on the weather and tour conditions.
Two young women sipping wine and laughing on the deck of a winery overlooking the vineyard below. Both women are wearing summer dresses with denim jean jackets and sunglasses on top of their heads.

3 – Additional Tips

  • Avoid Strong Scents: Strong perfumes or colognes can interfere with the wine tasting experience. Instead, choose neutral or light fragrances to ensure you fully enjoy (and can actually detect) the delicate, nuanced aromas of the wine.
  • Dress for the Experience: Consider the specific winery you are visiting. Some may have dress codes or special events like themed dinners or outdoor picnics. Check ahead to tailor your outfit accordingly.
  • Be Prepared for Weather Changes: The weather in Willamette Valley can be unpredictable. Consider bringing a compact umbrella and a light sweater or jacket can help you stay comfortable throughout the day.

Dressing for a winery visit in Willamette Valley involves striking a balance between comfort, style, and practicality. By considering the season, the type of winery, and the activities planned, you can ensure that your outfit enhances rather than detracts from your experience. With the right clothing, you will be ready to enjoy the beautiful landscapes, delightful wines, and charming hospitality that make Willamette Valley such a special destination. Cheers!